We've Got Hollywood Covered

‘Fifty Shades of Grey’ First Footage: Jamie Dornan, Dakota Johnson – Little Sex, Lots of Romance

Preview was far from NC-17

Universal Pictures revealed a surprisingly tame look at its S&M-tinged romantic drama “Fifty Shades of Grey” at CinemaCon Tuesday.

Theater owners were treated to the first look ever at the studio’s adaptation of E.L. James‘ kinky novel.

Also read: ‘Fifty Shades of Grey’ Actor Victor Rasuk Cast in Kevin Williamson’s CBS Stalker Pilot

Bringing the book that left so many readers hot under the collar to life onscreen was a challenge, which Universal Pictures chairman Donna Langley admitted was a daunting one.

When asked how you make a film of “Fifty Shades of Grey,” Langley joked, “Very carefully.”

She praised a cast that includes Dakota Johnson and Jamie Dornan — calling them “brave, bold actors” — and promised that they have the kind of chemistry that will give viewers “the next iconic screen romance.”

See also: ‘Fifty Shades of Grey’s’ Jamie Dornan, Dakota Johnson Cozy Up For Entertainment Weekly (Photo)

As for the footage, romance was indeed the over-arching theme. There was a glimpse of a whip, a fleeting look at Johnson wearing a mask, and a confession by Dornan as Grey that “my tastes are very singular.”

The rest of the footage primarily consisted of the two attractive actors making moon-eyes at each other, in between helicopter rides and job interviews.