How the Pandemic Will Shake Up Toronto Film Festival’s (Virtual) Sales Market

TIFF 2020: ”It’s kind of a feast or famine situation,“ ”No Man’s Land“ director Conor Allyn tells TheWrap

The coronavirus pandemic has negatively impacted Hollywood companies big and small, yet the industry is heading to Toronto — at least, virtually — to screen new films and acquire content that is so desperately lacking due to production shutdowns and theater closures.

Even though there have been financial hardships throughout the film industry, many distributors — including those focused on traditional theatrical releases — expect to pull out their wallets at the Toronto International Film Festival this year, producers and acquisitions executives told TheWrap. They just might not shell out $17.5 million, as distributors have done in the past for Nate Parker’s “The Birth of a Nation” in 2016 and the Andy Samberg-Cristin Milioti rom-com “Palm Springs” earlier this year.

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Beatrice Verhoeven, PWS

Beatrice Verhoeven

Film Editor, Twitter: @bverhoev