Final Box Office: 'Kick-Ass' Overtakes 'Dragon'

Final Box Office: 'Kick-Ass' Overtakes 'Dragon'

Published: April 18, 2010 @ 8:54 am
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By Daniel Frankel
Monday update:
For the second weekend in a row, the winner of the domestic box office was determined by Monday actuals, with Lionsgate's "Kick-Ass" narrowly beating DreamWorks Animation's four-week-old 3D holdover "How to Train Your Dragon" by a margin of $19.8 million to $19.6 million.
Based on preliminary data on Sunday morning, "Dragon" was declared the early winner with $20 million vs. $19.8 million for "Kick-Ass."
Last week, Warner's "Clash of the Titans" won a similar Monday morning reversal, winning over the newly released "Date Night."
Sunday update:
For the second consectutive weekend, the domestic box office winner will be determined by photo finish on Monday morning.
DreamWorks’ four-week-old 3D holdover “How to Train Your Dragon” narrowly edged out Lionsgate’s much-anticipated comic-adapted violence extravaganza “Kick-Ass” by a margin of $20 million vs. $19.8 million, according to preliminary studio estimates.
With $158.6 million in North American ticket sales so far, “Dragon” declined only 19 percent from its third weekend in release, and is now less than $5 million off the pace set last year by DreamWorks hit “Monsters vs. Aliens,” which grossed $163.1 million after four weekends.
Produced for $165 million, "Dragon" has grossed more than $320 million worldwide so far.
For its part, the R-rated “Kick-Ass” came in with plenty of buzz and controversy, not to mention pre-release tracking projections of around $25 million.
However, even though its first-week total came in at under $20 million, according to preliminary estimates, Lionsgate still stands to make a healthy profit on the picture, having paid a sum in the mid-teens to acquire it.
“This is film is going to play,” said studio distribution head David Spitz, noting the minimal week-to-week declines “Kick-Ass” has endured abroad for foreign distributor Universal.
In its third weekend of international release, the movie dropped only 25 percent to $2.6 million, playing at 675 foreign theaters.
Also opening wide this weekend Sony/Screen Gems’ “Death at a Funeral” finished tied for third place, grossing $17 million.
With screenwriter Dean Craig adapting his own eponymous 2007 U.K. hit, and starring Chris Rock, Tracy Morgan, Martin Lawrence and Zoe Saldana, “Funeral” was acquired by Sony for $21 million.
In third place in its second weekend in theaters, Fox’s “Date Night” finished with $17 million, dropping only 33 percent from its premiere.
A week ago, “Date Night” was given the domestic box office crown based on Sunday estimates, but had to give it up on Monday morning when final box-office tabulations showed that Warner’s “Clash of the Titans” had actually grossed about $1.4 million more in ticket receipts.
As for “Titans,” industry pundits, including DreamWorks Animation chief Jeffrey Katzenberg, have publicly denigrated the film’s converted 3D, and have openly speculated moviegoers will revolt against the 3D format itself -- and its associated premium ticket prices -- based on their negative experience with the film.
But so far, after three weeks in theaters, there has been no backlash, with “Titans” dropping only 40 percent to $15.8
Tags: Death at a Funeral, How to Train Your Dragon, Kick-Ass, Movies, weekend box office
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