Perry's 'I Can Do Bad' Sparks Lionsgate

Perry's 'I Can Do Bad' Sparks Lionsgate

Published: September 10, 2009 @ 11:47 am
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By Daniel Frankel

Sunday update:

 

"Tyler Perry's I Can Do Bad All By Myself" will finish the weekend with $24 million, the third best opening for a Lionsgate-released Perry film, as well as the prolific producer's top three-day performance for a movie that doesn't feature his iconic house-dress-clad "Madea" character in the title.

 

In the first post-summer weekend box office -- which was even lousier than the comparable weekend last year, dropping 8 percent, accordig to studio data -- Focus Features' animated "9" came in second, securing $10.9 million and bringing its five-day total to $15.3 million.

 

Meanwhile, two other weekend premieres, R-rated scary movies "Sorority Row" from Summit Entertainment and "Whiteout" from Warner Bros., failed to draw their predicted amount of blood, taking in $5.3 million and $5.1 million, respectively.

 

Saturday update:

 

Apparently, it only takes a little Madea to open a Tyler Perry film these days.

 

The prolific producer's "I Can Do Bad All By Myself" premiered to $8.6 million Friday, according to studio estimates, putting the Lionsgate-released title on track for a $24.3 million weekend, the best opening for any Perry film that doesn't feature his iconic "Madea" character in the title (although, a house-dress-clad Perry makes a brief appearance as Madea in the new movie).

 

Opening at 2,255 locations, "I Can Do Bad" is unchallenged at the top of the  first post-summer weekend box office, with Focus Features' Tim Burton-produced animated movie "9" on pace for a $10.2 million after opening on Wednesday, 9-9-09, to $3.1 million.

 

Meanwhile, starting out way below expectations were two R-rated scary movies, Summit Entertainment's "Sorority Row" and Warner's "Whiteout," both of which were predicted to finish the weekend in the high single-digit range. Neither will come close.

 

Starring Rumer Willis, "Sorority Row" kicked off to $1.9 million Friday and is on pace for a $5.3 million weekend.

 

"Whiteout," a more adult-targeted thriller starring Kate Beckinsale, took in $1.8 million Friday and is looking to finish its first weekend with a disappointing $5.1 million.

 

Besides having to compete with each other, both movies entered a market that already had two R-rated horror titles in active release, notably Warner/New Line's "The Final Destination," which is on track for $5.3 million in its third weekend.

 

Other incumbents still going strong include Weinstein's "Inglourious Basterds," which is set to surpass the $100 million mark Sunday with a $6.3 million weekend.

 

Here's how the top 10 shaped up Friday:

 

1.) "Tyler Perry's I Can Do Bad All By Myself" ($8.6mil.)

2.) "9" ($3.3 mil.)

3.) "Sorority Row" ($1.9 mil.)

4.) "Inglourious Basterds" ($1.9 mil.)

5.) "The Final Destination" ($1.9)

6.) "All About Steve" ($1.8 mil.)

7.) "Whiteout" ($1.8 mil.)

8.) "District 9" ($1.1 mil.)

9.) "Gamer" ($1.0 mil.)

10.) "Julie and Julia ($0.9 mil.)

 

Thursday box-office preview:

 

Summer is over. The kids are back in school. And box office is expected to shrink by over a third.

 

Not that the studios won't be trying, with two more R-rated horror titles and a new Tyler Perry/Madea vehicle at hand.

Tags: box office, Lionsgate, Movies, Nine, Sorority Row, Tim Burton, Tyler Perry, Whiteout
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