With 1.03 million total viewers, the “Star Wars Rebels” premiere becomes the top animated series debut in Disney XD history
The force is definitely with Disney XD as far as “Star Wars Rebels” goes.
The Monday night premiere of “Star Wars Rebels” at 9 p.m. drew 1.03 million total viewers — making it the top animated series premiere in Disney XD’s 15 year-plus history.
The “Star Wars Rebels” premiere was also Disney XD’s top animated series launch in the 6-14 demographic with 481,000 viewers in the demo as well as the boys 6-14 demo (with 369,000 viewers), along with the kids 6-11 demo (356,000 viewers) and boys 6-11 (283,000 viewers).
Compared to year-ago time period levels, the “Star Wars Rebels” premiere was up double digits in the young male demographics, growing 11 percent in the boys 6-11 demo and 48 percent among boys 2-11.
Prior to Monday’s premiere, “Star Wars Rebels” was launched on Disney XD with a one-hour movie event, “Star Wars Rebels: Spark of Rebellion” in early October.
The series has already been renewed for a second season.