NBC Affiliate in Salt Lake City Won't Air ‘Playboy Club’

Affiliate says its brand is “completely inconsistent” with the Playboy brand

KSL-TV, NBC's Salt Lake City affiliate, says it will not air the fall drama "The Playboy Club."

The station said the decision was based on a policy of not airing material that large parts of its audience could find objectionable. KSL-TV is owned by Deseret Media, which is owned by the Church of Jesus Christ of Latter-day Saints. 

See also: Watch Previews of "The Playboy Club," and More

"The Playboy brand is known internationally," KSL President and CEO Mark Willes said. "Everyone is clear what it stands for. We want to be sure everyone is clear what the KSL brand stands for, which is completely inconsistent with the Playboy brand."

KSL said it and NBC would look for a way to let the show (starring Amber Heard, above) be seen in Salt Lake City on another channel.

"Our intent is not to tell people what they can and cannot watch, but rather to share programming with our audience in accordance with our mission," KSL Programming Director Michelle Torsak said.

No other affiliate has obected to airing the show, which is set in a Chicago Playboy Club in the early 1960s.

  • Peter Pez

    Did anyone at KSL-TV actually watch the pilot? It seems like they made this decision based on assumptions rather than first-hand information. That's never a good way to run a business.

    • JR

      They admitted that they only watched a 4-minute preview.

  • Anstrum

    Anyone who lives the local market can watch the show on Hulu if they really are adamant about seeing the content – makes it easier for an affiliate who considers a program as objectionable (which is not a stretch in this case, I've personally seen the pilot) to pull.  NBC should have done a better risk assessment with the subject matter/show on its affiliates.  

  • Bingram56

    Please take the Playboy Club off primetime tv. Very much opposed to it.

  • Mike

    …yet you're telling people what they can and cannot watch.  

  • Robyn

    >> “Our intent is not to tell people what they can and cannot watch,
    >> but rather to share programming with our audience in accordance with our mission,”

    Ummm… clearly your mission is exactly and precisely to tell people what they can and cannot watch, since this decision is driven not by your audience, but by KSL management.  Fortunately, you lack the power to completely enforce your lifestyle choice on your market. 

    Worst wishes and here's hoping you lose big in the ratings.