‘Barbie’ Nabs Huge $22.3 Million at Thursday Box Office

Available to WrapPRO members

Greta Gerwig’s buzzy and acclaimed comedy, starring Margot Robbie and Ryan Gosling, is set to soar past a $100 million opening weekend

Barbie Movie Trailer Margot Robbie
From left, Simu Liu, Margot Robbie and Ryan Gosling in "Barbie." (Warner Bros.)

WrapPRO is free this week. See the inside scoops, expert analysis and exclusive data subscribers get daily. Click here for more information.

“Barbie” began its box office sprint on Thursday with a massive $22.3 million in preview grosses. That’s well above the $17-$21 million preshow grosses posted by “The Batman,” “Top Gun: Maverick,” “Ant-Man and the Wasp: Quantumania,” “Spider-Man: Across the Spider-Verse” and “Avatar: The Way of Water.”

The Warner Bros. Discovery release, starring Margot Robbie and Ryan Gosling and directed by Greta Gerwig, posted the biggest Thursday preview figure since “Black Panther: Wakanda Forever” nabbed $28 million on its way to a $181 million domestic debut.