Ratings: ‘CMA Fest’ Tops ‘Big Brother’ in Total Viewers on Wednesday

But the music festival was no match for the CBS competition series in the key demo

It should come as no surprise that “Big Brother” once again led primetime on Wednesday night. The CBS stalwart secured a 0.79 rating in the key 18-49 demographic, making it the highest-rated of the night.

But ABC’s airing of “CMA Fest” edged out the competition program in terms of total viewers, drawing 3.9 million eyeballs compared to “Big Brother” with 3.8 million.

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