Why ‘Jackass Forever’ Is the Perfect Film to Boost the COVID-Era Box Office

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Paramount’s low-budget stunt film hits theaters along with Lionsgate’s “Moonfall”

jackass forever
Paramount

After two weeks of no major new releases, the box office is finally getting a little bit of new material as Paramount’s “Jackass Forever” and Lionsgate’s “Moonfall” hit theaters. Neither film will be a major success but both — especially “Jackass” — are the kind of films that are designed to find profit in this time of feast or famine for movies.

“Jackass Forever” will hit theaters three weeks after Paramount found low-budget success with its revival of “Scream,” which has grossed $62.6 million domestic and $106 million worldwide against a $24 million production budget. At a time when only films that appeal to younger moviegoers have found any box office success, “Scream” coupled that appeal with a lower production and marketing spend that allowed it to turn an easy profit.

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