As the market for NFTs has cratered, experts across the industry convened at TheWrap’s annual business conference, TheGrill, to discuss where the NFT is going next.
“It is truly a key,” Sarah Early, an entertainment and culture marketing agent at UTA, told panel moderator and TheWrap’s “Tech vs Media” podcast host, Richard Wolpert, during the panel Wednesday.
Early continued, “So moving away from collectibles I really think of it as the entrance point for future utility to accessing the community, to really entering these new areas, maybe universal ID one day in the future, but really, that key that unlocks everything to come.”