‘Quarterback’ Docuseries Delivers ‘Sports-Adjacent’ Win for Netflix | Charts

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It’s the latest example of how the streamer is tapping into football fans without paying up for live broadcasts

Patrick Mahomes is one of the figures profiled in Netflix's "Quarterback."
Quarterback. (L to R) Brittany Mahomes, Patrick Mahomes and Sterling Skye Mahomes in Quarterbacks. (Photo: Netflix)

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Newly released Netflix docuseries “Quarterback” takes viewers on an inside look at the lives of some of the league’s most-watched players’ off the gridiron. It’s the latest example of what co-CEO Ted Sarandos called “sports-adjacent” programming on Wednesday’s earnings call, and this one scored big.

Initial viewership of the series proved that football still reigns as an American favorite, and Netflix might not need to pay up for expensive broadcasting rights to profit from the national obsession. A total of 1.1