Sydney Sweeney’s controversial American Eagle ad may have divided some of her fanbase, but she has a new supporter in President Donald Trump.
The commander-in-chief praised the “Americana” actress’ Great Jeans campaign on Sunday after a reporter told him she supposedly registered as a Republican voter in Florida ahead of the 2024 election.
“She’s a registered Republican? Now I love her ad,” Trump said in Allentown, Pennsylvania. “You’d be surprised at how many people are Republicans. That’s one I wouldn’t have known, but I’m glad you told me that. If Sydney Sweeney is a registered Republican, I think her ad is fantastic.”
Trump then doubled down on Monday, once again dragging Taylor Swift into it. “Sydney Sweeney, a registered Republican, has the ‘HOTTEST’ ad out there. It’s for American Eagle, and the jeans are ‘flying off the shelves.’ Go get ‘em Sydney!” he wrote on Truth Social. “On the other side of the ledger, Jaguar did a stupid, and seriously WOKE advertisement, THAT IS A TOTAL DISASTER! The CEO just resigned in disgrace, and the company is in absolute turmoil. Who wants to buy a Jaguar after looking at that disgraceful ad.”
“Shouldn’t they have learned a lesson from Bud Lite, which went Woke and essentially destroyed, in a short campaign, the Company. The market cap destruction has been unprecedented, with BILLIONS OF DOLLARS SO FOOLISHLY LOST,” Trump continued. “Or just look at Woke singer Taylor Swift. Ever since I alerted the world as to what she was by saying on TRUTH that I can’t stand her (HATE!). She was booed out of the Super Bowl and became, NO LONGER HOT. The tide has seriously turned — Being WOKE is for losers, being Republican is what you want to be. Thank you for your attention to this matter!”
The president’s comments came after his communication manager Steven Cheung called the public reaction “cancel culture run amok” last week, saying: “This warped, moronic and dense liberal thinking is a big reason why Americans voted the way they did in 2024 … They’re tired of this bulls–t.”
“My political advice to the Democrats is: continue to tell everyone who thinks Sydney Sweeney is attractive is a Nazi,” Vice President JD Vance added. “That appears to be their actual strategy.”
The ad has indeed outraged some folks who find the “great jeans” messaging to be promotion of white supremacy, eugenics, nazism and master race propaganda.
On Friday, the clothing company defended the viral ad campaign (Sweeney has yet to publicly address the controversy).
“‘Sydney Sweeney Has Great Jeans’ is and always was about the jeans. Her jeans. Her story,” American Eagle shared on Instagram. “We’ll continue to celebrate how everyone wears their AE jeans with confidence, their way. Great jeans look good on everyone.”
