Broadcast upfronts negotiations are making headway, and cost-per-thousand-viewer (CPM) prices are significantly on the rise.
Fox, for starters, has written business with high single-digit to low double-digit CPM increases, a person with knowledge of the network’s deals told TheWrap. The channel’s 8.5-10 percent growth is particularly promising as Fox claims to be working off of the highest base CPMs across broadcast.
Another individual involved in upfronts dealings told us that CBS is seeking 9-12 percent gains — and getting them.
A third person who knows ABC’s end confirmed for TheWrap that the Disney-owned broadcaster is “approaching” the 10 percent threshold.
Variety first reported specifics on the 2016 CPM increases.
Previously, analysts at Nomura had forecast that CBS would lead the pack there with 9 percent growth, ABC would fare 8 percent better this year than last year and both Fox and NBC should rise 7 percent versus 2015. Read more about the financial predictions here.
Katherine Heigl, Rob Lowe and 10 More Winners and Losers in New Fall TV Schedule (Photos)
Click through to see who won and who lost in TV's biggest week.
Winner: Katherine Heigl
The star has had a rocky time since leaving "Grey's Anatomy." Her spy drama "State of Affairs" got canceled last year by NBC after just one season. But now CBS is ready to bring her back in the legal drama "Doubt."
Loser: Kermit the Frog
It's not easy bein' a 1970s pop culture staple. ABC tried to freshen Kermit and "The Muppets" for a 21st century audience. But viewers just never came around.
Winner: Laverne Cox
With "Orange Is the New Black," she was the first trans person ever nominated for an acting Emmy. Now she's got the lead in Fox's remake of "The Rocky Horror Picture Show."
Loser: Rob Lowe
The former Brat Packer has remade himself as a middle-aged comedy star, thanks in large part to his scene-stealing on "Parks and Recreation." But it didn't work on Fox's "The Grinder," which was canceled despite great reviews.
Loser: Patricia Arquette
The former "Medium" star headlined CBS' "CSI: Cyber," which turned out to be a rare "CSI: Fail." The forensics drama was canceled after just two seasons.
Winner: Jerrod Carmichael
The force behind NBC's topical sitcom "The Carmichael Show" won a crucial renewal for a third season.
Loser: Connie Britton
The former "Friday Night Lights" star is a free agent again after ABC finally canceled her country-music soap "Nashville."
Winner: Ken Jeong
There aren't many shows more hated by the critics than "Dr. Ken," the ABC sitcom based on Jeong's own experiences as a doctor. But Jeong got the last laugh - and a season 2 renewal.
Loser: Bill Lawrence
Ouch. The "Scrubs" creator had not just one but two series canceled this month: CBS' "Rush Hour" and NBC's "Undateable."
Winner: Kiefer Sutherland
The former "24" star has perhaps the most-talked-about new show of the year. In ABC's thriller "Designated Survivor" he plays a Cabinet secretary suddenly vaulted into the White House after a terrorist attack.
Winner: Greg Berlanti
Now that "Supergirl" is moving to The CW, super-producer Berlanti will control 40 percent of the network's programming.
Winner: Kevin James
"The King of Queens" is back. CBS has ordered a new sitcom with the oversize star, "Kevin Can Wait."
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It’s been a memorable TV upfront week for Kevin James and Laverne Cox; maybe not so much for Connie Britton and Kermit the Frog
Click through to see who won and who lost in TV's biggest week.
