Livestreaming platform Twitch has risen to the top spot in the livestream app market, boosted by a doubling in monthly visits since the pandemic. But it isn’t immune to a slowdown in users affecting the entire industry amid mounting competition now that COVID has peaked.
The livestream service that boasts 31 million average daily users started out owning gaming but has branched out to streams on travel, cooking and art content. Now it dominates 73% of the market share in average daily users globally, according to Sensor Tower.
But after huge growth in the first year of the pandemic, the platform’s user base is starting to plateau in recent months.