‘Walking Dead’ Tops ‘Sunday Night Football’ Again in Key Demo

Zombies beat Colts, Texans in early numbers

“The Walking Dead” is on a roll: A week after beating the World Series and “Sunday Night Football” — television’s biggest show — in the key demographic, the AMC zombie drama beat “SNF” again.

A “Walking Dead” episode featuring one survivor being expelled from the prison and another battling the bottle earned 13.3 million viewers, including 8.7 million viewers 18-49 — good for a 6.8 rating in the key demo.

Also read: ‘Walking Dead’ Beats World Series, ‘Sunday Night Football’ in Key Demo

Due to the trickiness of tracking live sports, the football number could change. The matchup between the  Indianapolis Colts and Houston Texans had a 5.7 rating, up slightly from last week’s 5.6 preliminary rating. Last week, the football number eventually climbed to a 6.3.

Last week, “The Walking Dead” also had a 6.8 rating, and 12.9 million total viewers.

Also read: Ratings: NBC Wins, CBS Gains Big With No World Series Competition

The zombies also beat NFL runoff on CBS Sunday, according to preliminary numbers. The overrun at 7 p.m. averaged a 6.6 rating, another number likely to change.

Both CBS’ football and NBC’s beat “The Walking Dead” in total viewers: CBS averaged 23.1 million total viewers, and “SNF” had 15.4 million, numbers that, again, will likely change.