In the last month of 2022, Netflix’s hit “Wednesday” just beat out the platform’s long-time flagship original series, “Stranger Things,” to be the most in-demand show available on the platform at the start of December, according to Parrot Analytics‘ data, which takes into account consumer research, streaming, downloads and social media, among other engagement.
The new “Addams Family” spinoff had 66.27 times the average series demand for the first half of December and looks on track to be one of the strongest premieres of the year, even outpacing global demand for the premiere of “Squid Game” in 2021.