Octavia Spencer-Dave Annable drama has seen significant lifts from delayed viewing
Paging (more) Dr. McAndrew and Nurse Jackson: Fox has ordered four additional scripts for freshman drama “Red Band Society.”
The order keeps the Season 1 episode total at 13 but raises the script count to 17.
While the show has struggled in the Live + Same Day ratings — at least in the advertiser-sought 18-49 demographic — “Red Band Society” has seen seven-day delayed viewing lifts of 70-82 percent this season, the network touted.
Currently, “Red Band” is averaging a 1.5 demo number per Nielsen’s most current ratings, which incorporate Live + 7 lifts where available. That number places it on the bottom end of the middle-of-the-pack for new broadcast series this fall.
“Red Band Society” airs Wednesdays at 9 p.m. ET on Fox.