‘CNN This Morning’ Sees Double-Digit Ratings Bump With Don Lemon’s Post-Controversy Return

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The a.m. news show’s total viewership saw an 18.2% uptick following the co-anchor’s sexist remarks about Nikki Haley’s age

Don Lemon
Don Lemon (CNN)

Almost a week after CNN’s Don Lemon made waves with a controversial on-air comment regarding Republican presidential hopeful Nikki Haley’s age, “CNN This Morning” saw a double digit rating increase for the co-anchor’s return to the show Wednesday after a brief hiatus, according to official live plus same-day Nielsen data.

As viewers tuned in to watch Lemon return to the show with the possibility of addressing the controversy live, Wednesday’s total viewership saw an 18.2% uptick with 383,700 total viewers and a 11.2% increase in the cable key demographic among adults 25-54 with 75,300 viewers in the demo on average during the 6 a.m.