Family Box Office Is Back and 3 More Lessons From ‘Minions’ Sequel’s Record $125 Million Debut 

The success of ”Sonic 2“ wasn’t a fluke, while Pixar’s ”Lightyear“ crashed all on its own

Universal/Illumination’s “Minions: The Rise of Gru” has marked another milestone in the box office recovery process, breaking a decade-old July 4th holiday-weekend box office record and becoming the 11th animated film in box office history and the first since “Frozen II” to earn an opening weekend of over $100 million.

The “Minions” sequel tallied $125 million over the four-day holiday weekend, cementing the idea that family audiences feel comfortable returning the theaters in large numbers after a long pandemic-fueled lull.

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Jeremy Fuster

Box Office Reporter • • Twitter: @jeremyfuster