Snapchat
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The State of Social Media: Instagram and Facebook Still on Top Despite Rise of TikTok
The social network led by Meta CEO Mark Zuckerberg has 2.11 billion monthly active users
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Tech
Available to WrapPRO members
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TikTok ‘Uncertainty’ Helps Snapchat, CEO Evan Spiegel Says
“Advertisers are very focused on contingency planning” in case TikTok is banned, the Snap boss says
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Supreme Court Upholds TikTok Ban, Paving Way for Sunday Shutdown
The popular app will not be allowed to be carried by the Apple or Google app stores starting Jan. 19
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Snapchat’s Stock Jumps 15% on Q3 Report, Share Buyback Plan
The pictures-and-video app now has 443 million daily active users
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Chris Hayes Apologizes for Covering Anti-Kamala Harris Social Ads Without Crediting His Source: ‘I’d Be Pissed if I Were You Too’
The MSNBC host was called out for lifting 404 Media’s work compiling the targeted Snapchat ads funded by Elon Musk’s pro-Trump PAC without crediting the outlet on “All In”
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How Snapchat Plans to Turn It Around After a Brutal 88% Stock Drop | Analysis
CEO Evan Spiegel is betting on a streamlined app and new hardware to boost Snap’ s battered business
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Business
Available to WrapPRO members
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Snap to Lay Off 10% of Workforce Amid Industry Job Cuts
Cuts at Snapchat’s parent company come after layoffs across at Google, Microsoft and Amazon
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The First Hit Generative AI Product After ChatGPT? Somehow, It’s Snapchat+
Snapchat users are flocking to its new AI-powered subscription. But is generative AI a feature or something more?
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WrapPRO
Available to WrapPRO members
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Snapchat Can Now Send You AI Snaps
Snapchat+ subscribers can get unique, generative content from the app
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Snapchat and Live Nation to Launch Augmented-Reality Tool for Live Music Festivals
Disguise will help bring Snap AR to events like the Governors Ball and Lollapalooza Paris
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Social Media Is Changing – and Paid Accounts Are the Response | PRO Insight
Monthly fees for Facebook, Twitter and Snapchat are not for ordinary users — they’re for the professionals who’ve taken over the feeds
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Tech
Available to WrapPRO members
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Snap to Lay Off More Than 1,200 Employees After Stock Freefall
The staffing cuts will begin Wednesday for development teams and the hardware division
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Secret Service Head James Murray Exits for Top Security Job at Snapchat
Murray spent 27 years with the Secret Service
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TikTok Poised to Triple Ad Revenue to $11.6 Billion This Year – Surpassing Twitter and Snap Combined | Charts
The ByteDance-owned app’s ad business will skyrocket to $23.58 billion in 2024, catching up with YouTube
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Media
Available to WrapPRO members
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Why YouTube – With Its Deep Pockets – Isn’t the Perfect Fit for All Creators
WrapPRO Special Report: Yes, YouTube’s rivals are way behind in paying the big bucks to content creators, but they may offer other advantages
Available to WrapPRO members
Media
Available to WrapPRO members