Why ‘Marcel the Shell With Shoes On’ Is a Prime Example of A24’s Brand Strength | Charts

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Demand for the “cool kid” banner’s films is only growing, according to Parrot Analytics

marcel the shell with shoes on a24
"Marcel the Shell With Shoes On" (A24)

Smushed in-between “Thor: Love and Thunder” and Jordan Peele’s “Nope” is an independent movie that’s generating a lot of noise for a small film about an even smaller character’s search for their family: “Marcel the Shell With Shoes On.” 

The latest film from beloved independent film studio A24 hails from Jenny Slate — the co-creator of the “Marcel the Shell With Shoes On” short films and children’s book series — and director Dean Fleisher-Camp, and has grossed nearly $2 million in theaters with a very limited release. Now opening more widely, A24, which was recently valued at $2.5 billion, is trying to see if the studio has another potential hit on its hands.

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