The Walt Disney Company has officially debuted ad-supported streaming with the rollout of Disney+’s new subscription tier in the United States on Thursday. And experts told TheWrap that the new option should help the entertainment giant pull out of a fiscal slump that’s seen its shares down more than 40% from the start of the year and its direct-to-consumer losses total $4 billion.
In addition to the $7.99 monthly standalone ad-supported offering, consumers will have the option to bundle the ad-supported tier with Hulu with ads for $9.99 per month, Hulu and ESPN+ with ads for $12.99 per month and Hulu with ads and Live TV and ESPN+ for $69.99