Game Over? Why Sony and Nintendo Won’t Try to 1-Up Microsoft-Activision Deal | Analysis

Game makers EA and Epic are unlikely to be gobbled up next, here’s the state of play

Microsoft’s all-cash purchase of game studio Activision Blizzard (“Call of Duty”) for $68.7 billion is one expensive way to assert dominance over gaming rivals Sony and Nintendo.

But don’t expect the makers of PlayStation and the Switch to follow their U.S. rival, the manufacturer of Xbox. As tempting as it may be to make a merger play for top game makers EA or Epic, the cost can’t be justified — or in some cases, is simply unaffordable, experts told TheWrap.

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Antoinette Siu

Media and Tech Reporter • antoinette.siu@thewrap.com • Twitter: @antoinettesiu

Tony Maglio

TV Editor • tony.maglio@thewrap.com • Twitter: @tonymaglio