'Star Wars: The Force Awakens' Trailer: By the Numbers

“Star Wars: The Force Awakens” appears to have made the splash Disney was hoping for when the promise of a new trailer lured fans to tune into “Monday Night Football,” but it’s too early to tell if it has broken a record already set by the last preview the studio released.

The preview that made star Daisy Ridley cry tears of joy attracted over one million views within the first 23 minutes it was circulating on Facebook.

Overall, 7,574,273 people have watched the video, so far, after 1.3 million people had 2.1 million interactions, which include posts, comments, likes and shares. While those social engagement numbers are impressive for a movie trailer, they are a long way off from competing with live events like the NFL’s last Super Bowl or 2014 World Cup.

See Photos: 'Star Wars: Episode VII' Timeline - From Greenlight to J.J. Abrams' Cast Revealed

Looking at opening game of the World Cup, for example, more than 58 million people had more than 140 million interactions related to Brazil’s win over Croatia.

Since launching on YouTube after it aired on Disney-owned sports network ESPN during halftime of the Eagles vs. Giants NFL game, the trailer has been viewed by just shy of 11 million people. 217,260 have given director J.J. Abrams‘ a thumbs up for a satisfying peek at Episode VII of the iconic science fiction franchise, while 3,440 gave the trailer a thumbs down.

Also Read: Twitter Trolls Start #BoycottStarWarsVII Over Black Character, Internet Riots

YouTube has not yet responded to TheWrap’s request for more in-depth statistics, but there’s still a long way to go to beat the world record for most viewed movie trailer on the streaming video service in 24 hours. But the pressure is off Disney, because the last trailer already did that, Guinness World Records announced in June after tallying 30.65 million views after being online for one day last April.

Since the latest has not even been available online for a full 12 hours, it’s too early to count out a new record, but current numbers suggest its on pace to match or surpass the 20 million YouTube views the film’s first trailer surpassed in first 24 hours when released last November.

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On the Twitter front, the amount of tweets-per-minute peaked at 10:11 p.m. EDT with 17,000 before taking a sharp decline to 8,500 tweets-per-minute by 10:18 p.m. EDT. But “Star Wars” fever was running high all day on Monday.

A Twitter spokesman told TheWrap on Tuesday that there have been 1.1 million tweets related to the franchise within the last 24 hours, starting at 11 a.m. EDT on Monday.

In terms of TV ratings,very early Nielsen numbers show NFL coverage last night peaked in the 15 minutes before the new trailer debuted.

Between 9:45 p.m. and 10 p.m. EDT, “Monday Night Football” earned an 11.7 metered market rating. The highly anticipated film trailer premiered just after 10:05 on the east coast.

If you haven’t seen it yet, make sure to watch the trailer above.

'Star Wars: Episode VII': Meet the Cast (Photos)

ADAM DRIVER: This actor began his ascent to stardom opposite Lena Dunham on "Girls," and has long been speculated to fill a villain role in J.J. Abrams' "Episode VII." He's appeared in other films including "Frances Ha," "Inside Llewyn Davis" and "Lincoln."
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OSCAR ISAAC: The breakout star of "Inside Llewyn Davis" played Jesus' stepdad, Joseph, in "The Nativity Story" and then Prince John in Ridley Scott's "Robin Hood" before dying in "Drive."
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JOHN BOYEGA: This 22-year-old actor made his big-screen debut in the 2011 alien coming-of-age action film "Attack the Block," and will next be seen on Fox in "24: Live Another Day."
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DOMHALL GLEESON: It's "About Time" this Irish "Harry Potter" alum got another major franchise to star in. He'll next be seen opposite Michael Fassbender in the indie comedy "Frank."
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DAISY RIDLEY: With only a few small British TV roles under her belt ("Mr. Selfridge," "Silent Witness") and a part in upcoming horror flick "Scrawl," "Star Wars" will likely be the first time the majority of audiences will see her work.
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MAX VON SYDOW: Nominated for two Oscars, this 85-year-old thespian has 151 credits to his name, including "The Exorcist," "Extremely Loud & Incredibly Close," "Pelle the Conqueror" and the original "Judge Dredd," starring Sylvester Stallone.
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ANDY SERKIS: This actor-turned-director ("The Jungle Book") is most famous for motion-capture roles including Gollum ("The Lord of the Rings") and alpha ape Caesar in the new "Planet of the Apes" movies.
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CARRIE FISHER: This actress and screenwriter shot to fame as Princess Leia Organa, aka Darth Vader's other long-lost child. She may be reluctant to model that sexy slave bikini that Jabba the Hutt forced her to wear in "Return of the Jedi" again, but let's hope she's still game to pick up a blaster to fight with the Rebel Alliance.
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MARK HAMILL: The young Jedi Padawan that started it all will return as Darth Vader/Anakin Skywalker's long-lost son, Luke Skywalker. With "Episode VII" taking place 30 years after the Skywalkers joined together to defeat the evil Emperor Palpatine, he should certainly be a Jedi master by now. But will he be training a Jedi apprentice of his own?
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HARRISON FORD: You know this man as smuggler-turned-hero Han Solo, and he'll be back for more adventures in a galaxy far, far away -- even if he's been notoriously cranky about the beloved franchise over the years. Let's hope he's kept the Millennium Falcon in tip-top condition.
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ANTHONY DANIELS: The British actor who played shiny protocol droid C-3PO never really stopped playing him, and has appeared in some capacity in virtually every "Star Wars" project ever produced for film, television or video game console.
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KENNY BAKER: The British actor played everyone's favorite robot, R2-D2, in all six "Star Wars" movies, joining Anthony Daniels (C-3PO) as the only other actor to do so.
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PETER MAYHEW: The man who played the roaring wookie Chewbacca stood 7 feet 3 inches tall in the hairy costume that is also the only good thing about the dreaded "Star Wars Holiday Special" that embarrassed George Lucas in 1978.
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Adam Driver and Oscar Isaac are joined by veterans and newcomers

ADAM DRIVER: This actor began his ascent to stardom opposite Lena Dunham on "Girls," and has long been speculated to fill a villain role in J.J. Abrams' "Episode VII." He's appeared in other films including "Frances Ha," "Inside Llewyn Davis" and "Lincoln."

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'Star Wars: Episode VII': Meet the Cast (Photos)

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