Chicken Soup for the Soul Entertainment CEO on Watching Industry Trends: ‘Position Yourself to Benefit’

Bill Rouhana saw viewing habits changing. Now he’s on to the AVOD giant’s next big move

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TheWrap/Chicken Soup for the Soul Entertainment

Chicken Soup for the Soul Entertainment chairman and CEO Bill Rouhana has been a leader in media, entertainment and communications for more than 35 years. But the 67-year-old executive told TheWrap’s Office With a View that he never intentionally set out to work in media.

“A friend of mine named Jonathan Krane… called me one day saying, ‘I want to raise $200 million for Blake Edwards to start a studio. Can you help me?’” Rouhana recalled.

Edwards, of course, was the director of iconic movies like “The Pink Panther” series and “Breakfast at Tiffany’s.”

“I was practicing law in New York City and I said, ‘Sure, I can help you, but who’s Blake

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