Creatorverse
Kayla Cobb
“Creatorverse” is a recurring column that breaks down the trends, tech shifts and emerging talent shaping the creator economy. Each installment delivers sharp reporting and industry insight into the platforms, innovations and people redefining how influence — and entertainment — works today.
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Introducing Creatorverse, TheWrap’s Weekly Newsletter on the Creator Economy
Your one-stop, weekly drop into the creator economy
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Columns
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Creators Beware: Inside the Podcasting Scam Trying to Take Over Social Accounts
A fake offer of a Bill Simmons interview narrowly missed taking over Magic Singh’s Facebook, Instagram and WhatsApp
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Columns
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Why a Half-a-Trillion-Dollar Creator Economy Is Just the Beginning
As creators become more entrepreneurial, advertisers look to up their spending next year on digital on the heels of Cannes Lions
Available to WrapPRO members
Columns
Available to WrapPRO members