Lucas Manfredi is a TV Business reporter at TheWrap, writing about the programming, executives and trends in the television and streaming industries. Prior to joining the TheWrap in November 2022, he spent four years at Fox Business as a production assistant and a reporter on its digital team. He has a Bachelor of Science in Television-Radio production from Ithaca College and can be reached at lucas.manfredi@thewrap.com.
Experience:
Resides In:
New York, NY
Education:
Lucas received a Bachelor of Science degree in Television-Radio from Ithaca College
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US Hispanic Audiences No Longer a Niche for Advertisers, Spanish-Language Network Execs Say
Telemundo’s Monica Gil tells TheWrap Hispanics are super-charging the U.S. economy
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Business
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Disney’s Rita Ferro Talks Ad Market Scenario Planning Around Trump Tariffs
“Business as usual right now while we plan for a future of uncertainty,” the ad chief tells TheWrap ahead of Tuesday’s upfront presentation
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Business
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FX Sets Summer Premiere Dates for ‘The Bear’ Season 4, ‘Alien: Earth’
Sterlin Harjo’s next series “The Lowdown” also gets a September debut
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Prime Video’s ‘Spider-Noir’ Shares First Look at Nicolas Cage’s Marvel Antihero
The live-action series will premiere on the streamer and MGM+ in 2026
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Terrell Owens, New York Jets Documentaries Greenlit at Prime Video
The projects, which come from Prime Video Sports, Skydance Sports and NFL Films, were announced ahead of Amazon’s upfront presentation on Monday
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Prime Video Ad Tier Surpasses 130 Million US Active Users
The new figure marks a 13% increase in users from last year
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Comcast’s Versant Launches Programming With Traditional Cable Slate — and Alan Cumming
The company recruits Kimora Lee Simmons, Michelle Visage, Kristin Cavallari and more as they prepare to split from NBCUniversal
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Peacock Lures NBA Fans With Courtside Live, ScoreCard and Performance View Features
NBC also sets the return of Michael Jordan as a special contributor
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NBCUniversal Ad Exec Touts Strong Interest in NBA, Live Events Amid Tariff Uncertainty
Alison Levin tells TheWrap the media giant is monitoring the impact of Trump’s policies on upfront spending but is “focused on what we can control”
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Business
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‘The Last of Us’ Star Isabela Merced on Making Dina ‘A Little Bit More Calculated’
Young Mazino also tells TheWrap why Jesse is “on the edge” of hitting his breaking point with Ellie in Episode 5
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Paramount Narrows First Quarter Streaming Loss 62% to $109 Million
The media giant’s total revenue fell 6% to $7.2 billion, weighed down by a 13% decline in its TV/media business
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Business
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Paramount Ad Chief on Trump’s Tariffs Hitting Upfronts: ‘Everything Continues to Be Redefined and Fluctuating’
John Halley tells TheWrap the media giant is seeing “strong demand” from advertisers across its portfolio
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TV
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Warner Bros. Discovery Sees Content Revenue Drop 27% to $1.9 Billion in First Quarter on Lower Box Office, Home Entertainment
Ad revenue tumbled 8% to $1.98 billion as ad-supported subscriber growth was offset by linear TV audience declines
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Business
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Starz CEO Sees Opportunity to Grow Through Bundling, Partnerships With Networks ‘Marooned on the Linear Side’
Jeff Hirsch shares the company’s strategy around content, M&A and more in a conversation with TheWrap following its Nasdaq debut
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Business
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NBCUniversal to Sell Ad Inventory for Comcast Cable Spinoff Versant in Next 2 Upfront Cycles
Mark Marshall oversees Versant’s sales strategy and revenue, while Tom Winiarski leads ad sales and monetization
