Parrot Analytics is the industry leader in global audience demand measurement. The company measures global supply and demand for entertainment, capturing over 2 billion audiences expressing demand for content and talent in over 100 languages, across all platforms, in 200+ countries. Parrot Analytics’ partners use this knowledge to help better understand global supply and demand across all platforms to value content and talent, drive better production, distribution, acquisition and marketing decisions, as well as increase D2C growth and retention. For more information, see www.parrotanalytics.com.
Experience:
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Hulu on the Rise? Demand for Platform’s Original Series Has Doubled in the Last 3 Years | Charts
The streaming service’s 10 most in-demand shows land in the outstanding category, which only 2.7% of shows reach, according to Parrot Analytics
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Available to WrapPRO members
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FX’s ‘The Old Man’ Shakes Up List of Most In-Demand New Shows With Impressive Debut | Chart
The spy thriller starring Jeff Bridges entered this week’s ranking at No. 3
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Available to WrapPRO members
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Why Westerns Are the Newest Land of Opportunity on TV | Charts
A large uptick in demand for the genre is placing new focus on shows like “Yellowstone” and even classics like “Bonanza” and “Little House on the Prairie”
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Available to WrapPRO members
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Apple TV+ Can Boast a Higher Hit Rate Than Netflix Despite Fewer Shows | Charts
The highly curated quality of Apple’s streaming service has it producing more or equal success than its more established competitors
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Available to WrapPRO members
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Netflix’s ‘First Kill’ Stakes Its Claim on Most In-Demand New Shows List | Chart
Disney+ “Star Wars” series “Obi-Wan Kenobi” holds on to No. 1 ranking
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Available to WrapPRO members
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How Paramount+ Became a Contender in the Streaming Wars | Charts
Demand for the service’s programming has made it one to watch — just a year after it replaced CBS All Access
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Available to WrapPRO members
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L.A. Lakers’ LeBron James Is the Most In-Demand NBA Player – Beating Everyone in the Finals | Charts
Golden State Warriors player Steph Curry, though, takes the No. 2 spot for talent demand, according to Parrot Analytics
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Available to WrapPRO members
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‘Ms. Marvel’ Blasts Onto List of Most In-Demand New Shows | Chart
Also from Disney+, “Obi-Wan Kenobi” held the No. 1 spot for a second week
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Available to WrapPRO members
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Just How Much Did ‘Stranger Things’ Boost Demand for Kate Bush? | Charts
The use of her 1985 hit “Running Up That Hill” in the new season of the Netflix series has given the singer a pop culture boost that has its limits
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Available to WrapPRO members
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Why Netflix Is Investing Heavily in Foreign-Language Series | Charts
The U.S. demand for shows from Japan, South Korea and Spain is high and can be pivotal to attracting and retaining subscribers
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Available to WrapPRO members
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Netflix’s ‘Pacific Rim: The Black’ Shows How Anime Spinoffs Can Bolster Franchises | Charts
Demand for the animated series based on the popular science-fiction movies is actually highest outside the U.S.
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Available to WrapPRO members
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‘Obi-Wan Kenobi’ Takes Top Spot on Most In-Demand New Shows List | Chart
The Disney+ “Star Wars” series pushed HBO Max’s pirate comedy “Our Flag Means Death” to No. 2
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Available to WrapPRO members
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How Demand for ‘The Boys’ Stacks Up Against Other Superhero Shows | Charts
The returning Amazon Prime Video series beats a couple Disney+ Marvel titles
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Available to WrapPRO members
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Disney+’s ‘Obi-Wan Kenobi’ Debuts on List of Most In-Demand New Shows | Chart
HBO Max’s “Our Flag Means Death” holds on to top ranking
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Available to WrapPRO members
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How Will NBC’s ‘Saturday Night Live’ Fare After Big-Name Star Departures? | Charts
Talent demand for now-former cast members Kate McKinnon, Pete Davidson, Aidy Bryant and Kyle Mooney helps determine how hard “SNL” has been hit
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Available to WrapPRO members