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  • Tubi CMO Says ‘Viewer First’ Content Strategy Fuels Streamer’s Massive Growth

    The free ad-supported platform has seen its share of total U.S. viewing time grow over 60% since its debut

    By

    Lucas Manfredi
    May 16, 2024 @ 3:47 PM

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    3:47 PM
    Tubi CMO Says ‘Viewer First’ Content Strategy Fuels Streamer’s Massive Growth

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  • Tom Brady Roast Scores a Streaming Touchdown for Netflix | Charts

    Netflix claimed four of the Top 5 spots on this week’s Wrap Report

    By

    Cole Strain
    May 16, 2024 @ 1:30 PM

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    1:30 PM
    Tom Brady Roast Scores a Streaming Touchdown for Netflix | Charts

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  • Paramount+ to Debut Documentary About October 7 Nova Music Festival Attack 

    “We Will Dance Again,” produced by the See It Now Studios will launch exclusively in the U.S. this fall

    By

    Natalie Korach
    May 16, 2024 @ 7:56 AM
    News
    7:56 AM
    Paramount+ to Debut Documentary About October 7 Nova Music Festival Attack 
  • YouTube Execs Clarify Those Emmy Aspirations and Tease What’s Ahead for the NFL

    “It’s about acknowledging the legitimacy of the creative product they produce,” chief business officer Mary Ellen Coe tells TheWrap of pushing for awards consideration

    By

    Kayla Cobb
    May 15, 2024 @ 3:45 PM

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    TV
    3:45 PM
    YouTube Execs Clarify Those Emmy Aspirations and Tease What’s Ahead for the NFL

    Pro Available to WrapPRO members

  • Netflix Ad Tier Reaches 40 Million Monthly Active Users Globally

    The streamer also shared plans to bring its ad tech in-house with the launch of a new platform

    By

    Lucas Manfredi
    May 15, 2024 @ 12:15 PM
    TV
    12:15 PM
    Netflix Ad Tier Reaches 40 Million Monthly Active Users Globally
  • ViX CEO Warns That Advertisers, Brands Are ‘Missing Out’ on Underrepresented Hispanic Community | Exclusive

    The Spanish-language streamer is launching a $4.99 per month ad-supported premium tier to help close the gap in market share

    By

    Lucas Manfredi
    May 14, 2024 @ 9:00 AM

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    9:00 AM
    ViX CEO Warns That Advertisers, Brands Are ‘Missing Out’ on Underrepresented Hispanic Community | Exclusive

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  • 6 Shocking Revelations From ‘Spacey Unmasked’: Accuser Says Actor Masturbated Watching ‘Saving Private Ryan’ War Scene

    The two-hour documentary features interviews with Spacey’s brother Randall Fowler, former “House of Cards” staffers and more

    By

    Raquel 'Rocky' Harris
    May 13, 2024 @ 8:30 PM
    TV
    8:30 PM
    6 Shocking Revelations From ‘Spacey Unmasked’: Accuser Says Actor Masturbated Watching ‘Saving Private Ryan’ War Scene
  • How to Watch Caitlin Clark’s First Game of the Season on Disney+

    The Indiana Fever’s match-up Tuesday against the Connecticut Sun will also air on cable

    By

    Stephanie Kaloi
    May 12, 2024 @ 5:42 PM
    TV
    5:42 PM
    How to Watch Caitlin Clark’s First Game of the Season on Disney+
  • Prime Video Ups Women’s Sports Presence With AT&T Sponsorship Deal for WNBA, NWSL

    The telecommunications giant will be lead sponsor on 21 women’s basketball games this season on the streamer

    By

    Lucas Manfredi
    May 10, 2024 @ 3:46 PM
    Business
    3:46 PM
    Prime Video Ups Women’s Sports Presence With AT&T Sponsorship Deal for WNBA, NWSL
  • Max’s Strategy: Crack Down on Password Sharing, Capitalize on HBO Originals | Chart

    WBD’s streamer has a wealth of high-profile upcoming series, but will it be enough to convert more paying subscribers?

    By

    Daniel Quinaud
    May 10, 2024 @ 3:30 PM

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    3:30 PM
    Max’s Strategy: Crack Down on Password Sharing, Capitalize on HBO Originals | Chart

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  • Peacock and Prime Video Have the Most Content Overlap of All the Streamers | Charts

    The number of shared shows between the two platforms represented 19% of Peacock’s TV catalog in Q1

    By

    Daniel Quinaud
    May 8, 2024 @ 10:30 AM

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    10:30 AM
    Peacock and Prime Video Have the Most Content Overlap of All the Streamers | Charts

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  • Apple TV+ Head of Marketing Ricky Strauss Exits After 16 Months

    The executive left Disney in 2021 to help lead the tech giant’s division covering original series and films

    By

    Lucas Manfredi
    May 7, 2024 @ 2:53 PM
    Business
    2:53 PM
    Apple TV+ Head of Marketing Ricky Strauss Exits After 16 Months
  • Here Are All the Songs in ‘The Idea of You’

    Yes, August Moon really came together to record music for the Prime Video film

    By

    Andi Ortiz
    May 6, 2024 @ 3:02 PM
    Movies
    3:02 PM
    Here Are All the Songs in ‘The Idea of You’
  • Netflix Picks Up US Rights for Mark Duplass’ Indie TV Series ‘Penelope’

    The actor and filmmaker independently self-financed the YA series, which he wrote during the pandemic

    By

    Mike Roe
    May 5, 2024 @ 5:43 PM
    TV
    5:43 PM
    Netflix Picks Up US Rights for Mark Duplass’ Indie TV Series ‘Penelope’
  • Here’s What’s Leaving Netflix in May 2024

    It’s last call for “Uncut Gems,” “Puss in Boots” and the “Hunger Games” franchise

    By

    Adam Chitwood
    May 5, 2024 @ 2:08 PM
    TV
    2:08 PM
    Here’s What’s Leaving Netflix in May 2024
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