Christofer Hamilton is an industry insights manager at Parrot Analytics, a WrapPRO partner. For more from Parrot Analytics, visit their website. For more from WrapPRO’s partners, visit the Data and Analysis Hub.
Experience:
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Beyond Bragging Rights: The $1.2 Billion Streaming Boost of Best Picture Nominees
Netflix originals have had the biggest Oscar nomination revenue impact, according to Parrot Analytics data
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Which Classic Rom-Coms Are Bringing Streamers the Most Value? | Chart
Parrot Analytics’ Streaming Economics model calculates that “Love Actually” has generated over $40M in subscriber revenue for streamers globally since 2020
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‘Bridgerton’ vs. ‘Outlander’: Which Period Romance Claims the Streaming Crown? | Chart
The mega-hit series are neck-and-neck in subscriber revenue, per Parrot Analytics data
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The ‘Real Housewives’ Franchise Has Made Peacock Nearly $300 Million
Bravo’s reality hit has a deep library to keep viewers engaged, with 11 series in the U.S. and 21 international adaptations
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The ‘Star Trek’ Franchise Has Made $2.6 Billion for Streaming Services | Charts
Netflix has realized the most global value from the Paramount-owned franchise, but Paramount+ is gaining ground as it expands internationally, grows its subscriber base and pulls back the rights from competing platforms
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How High Can Netflix Hike Prices Before It Costs Them Subscribers? | Charts
Can demand for Netflix’s exclusive content offset the latest cost increase? Parrot Analytics unpacks the data
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‘Squid Game’s Legacy: Unpacking the Global Value of Korean TV on Netflix | Chart
K-Dramas have been responsible for $3.4 billion in subscriber revenue since “Squid Game” became a streaming phenomenon, per Parrot Analytics data
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As Streaming Looks More Like Traditional TV, Will Procedurals Make a Comeback? | Chart
Across streaming platforms, revenue from procedurals outperforms their share of catalog
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The Anime Boom That’s Making Netflix Billions | Charts
Netflix claimed 38% of the total anime streaming revenue generated globally in 2023
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Unpacking the 2024 Holiday Movie Market: Has the Christmas Film Boom Stalled? | Chart
The number of Christmas movies increased sixfold between 2000 and 2023, but peaked in 2020
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Available to WrapPRO members
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Which Streaming Services Provide the Best Value for Your Buck? | Chart
The Disney+/Hulu bundle continues to be a good value — the solo subscriptions, however, are a different tale
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Streaming Demographics Unpacked: Which Audiences Drive Revenue for Netflix, Hulu and More? | Chart
AppleTV+ skews older and male, while Disney+ has had the most success generating revenue from younger audiences
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Warner Bros. Discovery’s Streaming Revenue Comes Largely From Max as Cable Assets Remain Key to DTC Strategy | Charts
Parrot Analytics modeling estimates that Discovery+ only accounts for 12% of the revenue for WBD’s direct-to-consumer segment
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How Disney+ Is Trading Subscriber Volume for Profitability | Charts
Parrot Analytics unpacks the data behind the Disney+ Hotstar subscriber drop-off — and why it’s not necessarily bad news
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Available to WrapPRO members
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Price Hikes vs. Ads: How Apple TV+ and Prime Video Boosted Revenue in 2024
Both Apple TV+ and Amazon Prime Video saw significant ARPU gains in the last year, led by pricing changes and flagship shows like “Ted Lasso” and “The Boys”
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Available to WrapPRO members