• Exclusive: Fox Pollster Goes Hollywood

    “I’m tired of selling reality,” Frank Luntz tells TheWrap. “It’s mean. Divisive. Negative.”

    Exclusive: Fox Pollster Goes Hollywood
  • The Future of Media: The Profit Principle

    It was a packed auditorium and a lively debate at Broad Hall at UCLA today, where we addressed the future of media on our panel — myself, Arianna Huffington, Marc Cooper (pictured left, with festival's founder longtime chief architect Steve Wasserman) and Andrew Donohue. I'm starting to see a pattern emerge from these conversations, which…

  • Come Join Me at a Talk on New Media at the L.A. Times Festival of Books

    I'll be speaking at two panels on Sunday at the L.A. Times Festival of Books at UCLA, a fantastic annual event that I hope you will come and enjoy. Please join us for "Going Long: "The Book as Journalism," with myself, John Powers, Dan Baum and moderator Elizabeth Taylor at 12 pm in Korn Hall. And again for "Media: Where…

  • Eric Schmidt on Google’s New Plan for the News

    The upper crust of Hollywood swirled about the vestibule and dining room of Arianna Huffington’s Brentwood mansion on Friday night at a party for author Kathy Freston, and to kick off this weekend’s L.A. Times Book Festival. (More on this later.) DreamWorks’ Jeffrey Katzenberg was there in his trademark cashmere V-neck; Fox mogul Jim Gianopulos…

  • WME Entertainment Will Be Announced on Monday

    The William Morris-Endeavor merger, producing the new company named WME Entertainment, will be announced on Monday, according to an individual close to the situation. The William Morris board met on Tuesday afternoon this week to consider the merger; by Friday night the deal was done. The merger of the two talent agencies will create a new force…

  • William Morris Board Meets, Shoots, Leaves

    They filed quietly out of the building after lunch on Tuesday, all 20 or so of the William Morris Agency board members: Top dogs Jim Wiatt and Dave Wirtschafter; the music department Peter Grosslight, Marc Geiger, David Snyder; the gals from New York Cara Stein and her literary crew Jennifer Rudolf Walsh and Suzanne Gluck;…

  • Updated: A New William Morris Spinoff About to Launch

    Updated on Friday afternoon: The new agency is meant to be a William Morris spin-off, by agents furious at Jim Wiatt and Dave Wirtschafter for considering letting go of the Morris name in the pending merger with Endeavor. The original call to arms went out in an email which I’ve been given,which reflects the aforesaid…

  • The Decision to Give Life, When Life Has Passed On

    Joseph Helfgot’s widow, Susan Whitman, tells how she made the difficult choice of donating her husband’s face for transplant.

  • Marketing Guru 2nd in U.S. to Donate Face

    Exclusive: In Boston last week, it was a Hollywood-style ending to Joseph Helfgot’s colorful life.

    Marketing Guru 2nd in U.S. to Donate Face
  • Joe Helfgot: A Hollywood Classic

    Hollywood used to have big, colorful characters like Joseph Helfgot. He ate too much, he drank too much, he used foul language and threw out Yiddishisms with the authority of a man raised on Streit’s matzah, which he was. (His mother worked for the company.) He had a great, big heart. And a really lousy…

  • Marty Kaplan on L.A. Times Advertorial, ‘On the Razor’s Edge’

    USC Annenberg School for Communications’ Marty Kaplan weighs in on the L.A. Times’ controversial creation of ads posing as news.

  • Obit: Joseph Helfgot, Market Research Guru

    Updated Thursday morning: Joseph Helfgot, founder of the leading movie research firm MarketCast, a sociologist-turned-sex-advice-columnist-turned-Hollywood marketing guru, died from complications of a heart transplant on Wednesday in Boston. He was 60. Helfgot founded MarketCast in 1985 and sold the company to Reed Business Information in 2000, but stayed on as president, while moving his family…

  • Are Icahn and Lionsgate Talking Again?

    It seems that quiet communications have restarted between that rapacious takeover king Carl Icahn and the plucky but still vulnerable Lions Gate Entertainment. What gives? Here’s the lay of the land: Barely two weeks ago, Icahn began rattling his saber, tendering an offer to buy $325 million in debt from Lionsgate bondholders, with a gimlet eye on…

  • Fox.com’s Roger Friedman Does Himself In Over ‘Wolverine’ Review

    Fox411 Columnist terminated, official firing on Monday

  • Peter Bart: “It’s Time for a Reinvention”

    Moving aside after 20 years for his deputy Tim Gray, Bart says, “It’s time for a reinvention.”