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Kayla Cobb

Position

Senior TV Reporter

Twitter LinkedIn

Experience:

Kayla is a senior TV writer at TheWrap, covering the business and content of streaming and linear television. Before joining TheWrap in April of 2023, she was the Senior TV Reporter at Decider, the New York Post’s entertainment vertical that focuses on the streaming industry. Kayla is also a member of the Television Critics Association.

Resides In:

New York, NY

Education:

Kayla received her Bachelor of Arts in Writing and Publication Studies from Clemson University. She also has a minor in Business Administration and studied at Oxford University for a term.

  • Tubi Taps Former TikTok Head Kudzi Chikumbu as VP of Creator Partnerships

    The streamer is betting big on creators, amassing more than 5,000 episodes from the likes of MrBeast, Alan Chikin Chow and CelinaSpookyBoo

    By

    Kayla Cobb
    August 14, 2025 @ 6:00 AM
    TV
    6:00 AM
    Tubi Taps Former TikTok Head Kudzi Chikumbu as VP of Creator Partnerships
  • Eminem-Produced Documentary ‘Stans’ Coming to Paramount+ in August

    Directed by Steven Leckart, the film explores the rapper’s career as well as the evolution of his diehard fans

    By

    Kayla Cobb
    August 13, 2025 @ 11:00 AM
    TV
    11:00 AM
    Eminem-Produced Documentary ‘Stans’ Coming to Paramount+ in August
  • YouTube Starts Testing AI-Powered Age Verification System for Restricted Videos

    This new system will use artificial intelligence to differentiate between adults and minors

    By

    Kayla Cobb
    August 13, 2025 @ 9:38 AM
    Tech
    9:38 AM
    YouTube Starts Testing AI-Powered Age Verification System for Restricted Videos
  • How ‘The Studio’ Landed A-List Actors and Camera-Shy Directors for Emmy-Nominated Cameos

    TheWrap magazine: Casting director Melissa Kostenbauder explains how the Apple TV+ show landed big names without sacrificing comedy

    By

    Kayla Cobb
    August 13, 2025 @ 8:00 AM
    Awards
    8:00 AM
    How ‘The Studio’ Landed A-List Actors and Camera-Shy Directors for Emmy-Nominated Cameos
  • ‘Alien: Earth’ Creator Noah Hawley Shares the Chilling Reason Behind the FX Series’ New Creatures

    The writer-director also discusses why adapting Ridley Scott’s franchise for TV became a passion project

    By

    Kayla Cobb
    August 12, 2025 @ 7:00 PM
    TV
    7:00 PM
    ‘Alien: Earth’ Creator Noah Hawley Shares the Chilling Reason Behind the FX Series’ New Creatures
  • HBO’s ‘Task’ Teases FBI Raids, Coke Busts and Moral Ambiguity in First Trailer

    The drama starring Mark Ruffalo and Tom Pelphrey premieres in September

    By

    Kayla Cobb
    August 12, 2025 @ 8:00 AM
    TV
    8:00 AM
    HBO’s ‘Task’ Teases FBI Raids, Coke Busts and Moral Ambiguity in First Trailer
  • ‘Downton Abbey: The Grand Finale’ Special to Air on NBC in September

    The movie from Focus Features will hit theaters on Sept. 12

    By

    Kayla Cobb
    August 11, 2025 @ 9:04 AM
    9:04 AM
    ‘Downton Abbey: The Grand Finale’ Special to Air on NBC in September
  • Netflix Continues Partnership With Prince Harry and Meghan Through New First-Look Deal

    Instead of the streamer paying for the exclusive rights to Archewell Productions, this new arrangement is a first-look deal

    By

    Kayla Cobb
    August 11, 2025 @ 8:27 AM
    TV
    8:27 AM
    Netflix Continues Partnership With Prince Harry and Meghan Through New First-Look Deal
  • Raptive Adds 6 Creators to Its $1 Million in Ad Revenue Luminary Tier

    Food creators Southern Bite, Hungry Happens, Isabel Eats, Laura Fuentes, Broma Bakery and Chelsea’s Messy Apron are among those make the list

    By

    Kayla Cobb
    August 8, 2025 @ 1:30 PM
    News
    1:30 PM
    Raptive Adds 6 Creators to Its $1 Million in Ad Revenue Luminary Tier
  • The Plan for New Paramount: 7 Things We Learned From Talking to David Ellison and His Exec Team

    From meetings with Taylor Sheridan to the fate of MTV and “The Daily Show,” Hollywood’s latest players are hitting the ground running

    By

    Kayla Cobb and Lucas Manfredi
    August 8, 2025 @ 6:00 AM

    Pro Available to WrapPRO members

    WrapPRO
    6:00 AM
    The Plan for New Paramount: 7 Things We Learned From Talking to David Ellison and His Exec Team

    Pro Available to WrapPRO members

  • AMC Networks Sees 4% Drop in Revenue From Linear Decline Despite 12% Jump in Streaming

    Streaming revenue increased to $169 million for the quarter due to a price increase

    By

    Kayla Cobb
    August 8, 2025 @ 4:18 AM

    Pro Available to WrapPRO members

    WrapPRO
    4:18 AM
    AMC Networks Sees 4% Drop in Revenue From Linear Decline Despite 12% Jump in Streaming

    Pro Available to WrapPRO members

  • Creatorverse: The Billion-Dollar Appeal of Creator-First Subscriptions

    How Substack, Kajabi, Patreon and more are solving the industry’s sustainability problem

    By

    Kayla Cobb
    August 7, 2025 @ 12:00 PM

    Pro Available to WrapPRO members

    Creatorverse
    12:00 PM
    Creatorverse: The Billion-Dollar Appeal of Creator-First Subscriptions

    Pro Available to WrapPRO members

  • David Ellison Talks CBS News Interference, Late Night and M&A as New Paramount Charts Post-Merger Future

    “I do not want to politicize our company in any way, shape or form,” the executive says in his first meeting with press atop the media giant

    By

    Kayla Cobb, Lucas Manfredi, and Jose Alejandro Bastidas
    August 7, 2025 @ 11:14 AM

    Pro Available to WrapPRO members

    WrapPRO
    11:14 AM
    David Ellison Talks CBS News Interference, Late Night and M&A as New Paramount Charts Post-Merger Future

    Pro Available to WrapPRO members

  • YouTube Bookmarks $3 Million From LA Wildfire Relief Fund to Support Local Creators

    All Los Angeles-based creatives impacted by the fires are eligible to apply

    By

    Kayla Cobb
    August 7, 2025 @ 9:00 AM
    Media
    9:00 AM
    YouTube Bookmarks $3 Million From LA Wildfire Relief Fund to Support Local Creators
  • ‘South Park’ Shows Donald Trump and JD Vance Preparing to Lube Satan Up in New Episode

    Episode 2 of Season 27 also takes shots at a puppy-murdering Kristi Noem on Comedy Central

    By

    Kayla Cobb
    August 7, 2025 @ 7:54 AM
    TV
    7:54 AM
    ‘South Park’ Shows Donald Trump and JD Vance Preparing to Lube Satan Up in New Episode
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