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SPOTLIGHT:

  • Awards Tracker
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Kayla Cobb

Position

Senior TV Reporter

Twitter LinkedIn

Experience:

Kayla is a senior TV writer at TheWrap, covering the business and content of streaming and linear television. Before joining TheWrap in April of 2023, she was the Senior TV Reporter at Decider, the New York Post’s entertainment vertical that focuses on the streaming industry. Kayla is also a member of the Television Critics Association.

Resides In:

New York, NY

Education:

Kayla received her Bachelor of Arts in Writing and Publication Studies from Clemson University. She also has a minor in Business Administration and studied at Oxford University for a term.

  • Paramount Scores Rights to Champions League in UK and Germany With Over $1 Billion Deal

    The deal will run from 2027 to 2031

    By

    Kayla Cobb
    November 20, 2025 @ 1:41 PM
    TV
    1:41 PM
    Paramount Scores Rights to Champions League in UK and Germany With Over $1 Billion Deal
  • Creatorverse: Creator Camp Is Challenging the Theatrical System With ‘Two Sleepy People’

    How a group of creators banded together for a national tour without touching Hollywood

    By

    Kayla Cobb
    November 20, 2025 @ 12:00 PM

    Pro Available to WrapPRO members

    Columns
    12:00 PM
    Creatorverse: Creator Camp Is Challenging the Theatrical System With ‘Two Sleepy People’

    Pro Available to WrapPRO members

  • ‘Harry Potter’ HBO Series Won’t Have a ‘Huge Gap’ Between Seasons 1 and 2, Casey Bloys Says

    “We’re going to do what we can for the kids’ ages, but also for viewers,” the HBO CEO says

    By

    Kayla Cobb and Loree Seitz
    November 20, 2025 @ 9:21 AM
    TV
    9:21 AM
    ‘Harry Potter’ HBO Series Won’t Have a ‘Huge Gap’ Between Seasons 1 and 2, Casey Bloys Says
  • Ad Spend in the Creator Economy Expected to Hit $37 Billion in 2025

    Investment has increased 26% year-over-year, a level of growth that is four times faster than growth in the overall media industry

    By

    Kayla Cobb
    November 20, 2025 @ 5:30 AM
    Business
    5:30 AM
    Ad Spend in the Creator Economy Expected to Hit $37 Billion in 2025
  • Creator-Led Shows Are Filling in the Gaps of Late Night’s Decline

    As traditional talk shows struggle in the ratings, people like Sean Evans, Brittany Broski and Kate Mackz are landing major interviews

    By

    Kayla Cobb
    November 19, 2025 @ 6:00 AM

    Pro Available to WrapPRO members

    Business
    6:00 AM
    Creator-Led Shows Are Filling in the Gaps of Late Night’s Decline

    Pro Available to WrapPRO members

  • ‘The Hunting Wives’ Begins Production on Season 2

    Karen Rodriguez, Hunter Emery and Branton Box are set to return for the Netflix original series

    By

    Kayla Cobb
    November 17, 2025 @ 10:00 AM
    TV
    10:00 AM
    ‘The Hunting Wives’ Begins Production on Season 2
  • How Peacock’s Vertical Video Strategy Is Driving Overall Viewership | Exclusive

    The platform’s Can’t Miss Highlights feature has been used by 15% of the NBCUniversal streamer’s NBA viewers on mobile

    By

    Kayla Cobb
    November 14, 2025 @ 12:00 PM
    TV
    12:00 PM
    How Peacock’s Vertical Video Strategy Is Driving Overall Viewership | Exclusive
  • YouTube Sets New Series and Specials From Trevor Noah, Ms. Rachel, Deestroying, Dhar Mann and More

    The platform announced the new additions as part of its first Creator Premieres showcase on Thursday

    By

    Kayla Cobb
    November 13, 2025 @ 4:30 PM
    TV
    4:30 PM
    YouTube Sets New Series and Specials From Trevor Noah, Ms. Rachel, Deestroying, Dhar Mann and More
  • Jared Padalecki Medical Drama in the Works at CBS From ‘Walker’ EP

    The series comes from Anna Fricke

    By

    Kayla Cobb
    November 13, 2025 @ 12:30 PM
    TV
    12:30 PM
    Jared Padalecki Medical Drama in the Works at CBS From ‘Walker’ EP
  • Creatorverse: Gaming Is Bridging the Gap Between Creators and Hollywood

    Roblox, Fortnite and Minecraft are making moves to combine these disparate ecosystems

    By

    Kayla Cobb
    November 13, 2025 @ 12:00 PM

    Pro Available to WrapPRO members

    Columns
    12:00 PM
    Creatorverse: Gaming Is Bridging the Gap Between Creators and Hollywood

    Pro Available to WrapPRO members

  • How ‘Murdaugh: Death in the Family’ Embraced South Carolina to Tell Hulu’s Chilling True Crime Saga

    Co-creators Erin Lee Carr and Michael D. Fuller tell TheWrap why the location was so important

    By

    Kayla Cobb
    November 12, 2025 @ 3:42 PM
    TV
    3:42 PM
    How ‘Murdaugh: Death in the Family’ Embraced South Carolina to Tell Hulu’s Chilling True Crime Saga
  • Creators Are Nearly Twice as Likely to Experience Suicidal Thoughts, New Study Finds

    Creators 4 Mental Health also found that 69% of those surveyed experienced financial insecurity as a result of their work

    By

    Kayla Cobb
    November 12, 2025 @ 7:00 AM
    Business
    7:00 AM
    Creators Are Nearly Twice as Likely to Experience Suicidal Thoughts, New Study Finds
  • Netflix’s In-Person, IP-Filled Playground Will Keep Up With What’s Trending

    Netflix House, the streamer’s first permanent in-person experience, is free to enter and designed to keep visitors coming back

    By

    Kayla Cobb
    November 12, 2025 @ 6:00 AM

    Pro Available to WrapPRO members

    Business
    6:00 AM
    Netflix’s In-Person, IP-Filled Playground Will Keep Up With What’s Trending

    Pro Available to WrapPRO members

  • Roblox Opens IP Licensing to All Partners, Letting More Creators Make Games About Top Properties | Exclusive

    Since the platform opened the option in July, the “Squid Game”-inspired “Ink Game” has been played over 2.6 billion times

    By

    Kayla Cobb
    November 11, 2025 @ 9:00 AM
    TV
    9:00 AM
    Roblox Opens IP Licensing to All Partners, Letting More Creators Make Games About Top Properties | Exclusive
  • Paramount Says 600 Employees Took Voluntary Severance Over Return-to-Office Push

    The five-day-a-week mandate applied to employees in New York City and Los Angeles that were vice presidents or below

    By

    Lucas Manfredi and Kayla Cobb
    November 10, 2025 @ 2:18 PM
    Business
    2:18 PM
    Paramount Says 600 Employees Took Voluntary Severance Over Return-to-Office Push
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