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Industry News

Business

  • YouTube Expands AI Deepfake Detection Tool to Journalists, Politicians

    The latest update comes after the Google-owned video platform rolled out the service to over 5,000 creators in October

    By

    Lucas Manfredi
    March 10, 2026 @ 8:12 AM
    Tech
    8:12 AM
    YouTube Expands AI Deepfake Detection Tool to Journalists, Politicians
  • Brand Integration Power Players: 25 Trailblazers Changing the Face of Marketing in Hollywood

    TheWrap’s first-ever Brand Integration Power Players List celebrates the marketing gurus, industry veterans and remarkable teams behind some of the most eye-catching and jaw-dropping campaigns in 2025 and early 2026.

    By

    Kayla Cobb
    March 10, 2026 @ 6:16 AM
    Business
    6:16 AM
    Brand Integration Power Players: 25 Trailblazers Changing the Face of Marketing in Hollywood
  • TheWrap Launches Inaugural Brand Integration Power Players List and Event

    The event will be hosted in conjunction with the list honoring the creative storytellers leading this next era of entertainment marketing

    By

    TheWrap Staff
    March 10, 2026 @ 6:00 AM
    Business
    6:00 AM
    TheWrap Launches Inaugural Brand Integration Power Players List and Event
  • Communications Workers of America Plots Shareholder Battle Against Nexstar-Tegna Merger

    The union is asking shareholders to back five proposals designed to “improve governance so local TV stations can survive and thrive in the future”

    By

    Lucas Manfredi
    March 9, 2026 @ 4:02 PM
    Deals & M&A
    4:02 PM
    Communications Workers of America Plots Shareholder Battle Against Nexstar-Tegna Merger
  • ‘The Super Mario Galaxy Movie’ Finds Its Yoshi in Donald Glover

    Luis Guzman and Issa Rae also join the cast of the Illumination/Nintendo sequel, which arrives April 1

    By

    Jeremy Fuster
    March 9, 2026 @ 2:29 PM
    Business
    2:29 PM
    ‘The Super Mario Galaxy Movie’ Finds Its Yoshi in Donald Glover
  • Casey Wasserman’s Namesake Agency Rebrands to ‘The Team’ Amid Embattled CEO’s Exit

    “While our dedication to the service of our clients remains unchanged, we have a new name,” the agency shares in an Instagram post

    By

    Benjamin Lindsay
    March 9, 2026 @ 11:58 AM
    Business
    11:58 AM
    Casey Wasserman’s Namesake Agency Rebrands to ‘The Team’ Amid Embattled CEO’s Exit
  • Tencent Considers Investing in Paramount’s $110 Billion Warner Bros. Deal

    The Chinese tech giant previously committed $1 billion to fund David Ellison’s bid, but backed out to avoid raising national security concerns with U.S. regulators

    By

    Lucas Manfredi
    March 9, 2026 @ 10:39 AM
    Deals & M&A
    10:39 AM
    Tencent Considers Investing in Paramount’s $110 Billion Warner Bros. Deal
  • Paramount President Jeff Shell Sued for $150 Million Over Alleged Contract for PR Services

    R.J. Cipriani alleges that he’s owed after the executive refused to help produce a TV show in exchange for crisis communications services

    By

    Lucas Manfredi
    March 9, 2026 @ 10:00 AM
    Public Policy & Legal
    10:00 AM
    Paramount President Jeff Shell Sued for $150 Million Over Alleged Contract for PR Services
  • Mike Flanagan Inks Multi-Year Overall TV Deal With Amazon MGM Studios

    The “Carrie” showrunner will develop and produce original series exclusively for Amazon

    By

    Tess Patton
    March 9, 2026 @ 9:34 AM
    TV
    9:34 AM
    Mike Flanagan Inks Multi-Year Overall TV Deal With Amazon MGM Studios
  • YouTube Is the World’s Largest Media Company, MoffettNathanson Says

    The firm, which previously declared the Google-owned video platform the “new king of all media,” estimates it is worth up to $560 billion

    By

    Lucas Manfredi
    March 9, 2026 @ 9:22 AM
    Business
    9:22 AM
    YouTube Is the World’s Largest Media Company, MoffettNathanson Says
  • Radial Entertainment Adds Parrot Analytics as Enterprise Analytics Partner | Exclusive

    The partnership will leverage Parrot’s demand analytics to inform M&A and maximize Radial’s 70,000-title library

    By

    Drew Taylor
    March 9, 2026 @ 9:00 AM
    Business
    9:00 AM
    Radial Entertainment Adds Parrot Analytics as Enterprise Analytics Partner | Exclusive
  • ESPN Adds 6 Sports Writers From the Washington Post

    The hires come a month after the Jeff Bezos-owned paper ended its sports section during mass layoffs

    By

    Corbin Bolies
    March 9, 2026 @ 7:40 AM
    Journalism
    7:40 AM
    ESPN Adds 6 Sports Writers From the Washington Post
  • James, Elisabeth and Prudence Murdoch No-Show at Rupert Murdoch’s 95th Birthday Bash

    A cast of Fox and News Corp characters flocked to a New York restaurant to celebrate the media leader

    By

    Corbin Bolies
    March 9, 2026 @ 7:26 AM
    Journalism
    7:26 AM
    James, Elisabeth and Prudence Murdoch No-Show at Rupert Murdoch’s 95th Birthday Bash
  • Can Ben Affleck Lead Hollywood’s Embrace of AI? | Analysis

    Netflix’s acquisition of the star’s venture InterPositive signals a smart path to AI — if it actually has the goods

    By

    Roger Cheng
    March 9, 2026 @ 6:22 AM

    Pro Available to WrapPRO members

    Tech
    6:22 AM
    Can Ben Affleck Lead Hollywood’s Embrace of AI? | Analysis

    Pro Available to WrapPRO members

  • The Media Front: TV Correspondents Bear Witness During Iran War

    In this week’s edition: TV correspondents abroad, New York Times’ suit against the Pentagon and Trump’s muddled Iran message

    By

    Michael Calderone
    March 9, 2026 @ 6:21 AM

    Pro Available to WrapPRO members

    Journalism
    6:21 AM
    The Media Front: TV Correspondents Bear Witness During Iran War

    Pro Available to WrapPRO members

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