Kayla is a senior reporter at TheWrap, covering the business and content of creators, streaming and linear television. Before joining TheWrap in April of 2023, she was the Senior TV Reporter at Decider, the New York Post’s entertainment vertical that focuses on the streaming industry. Kayla is also a member of the Television Critics Association.
Experience:
Resides In:
New York, NY
Education:
Kayla received her Bachelor of Arts in Writing and Publication Studies from Clemson University. She also has a minor in Business Administration and studied at Oxford University for a term.
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Super Bowl LX’s Creator Flag Football Game Scores 14 Million Views on YouTube | Exclusive
The Team J Balvin vs. Team Druski matchup saw more than double the viewership of last year’s game
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Streaming
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AMC Networks Posts Mixed Q4 as ‘Walking Dead’ Streaming Sweepstakes Begin
Despite the increase in revenue, the company did not add any additional subscribers during the quarter
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Business
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‘Vladimir’ Teases Scandalous Fantasies and Mental Spirals in First Trailer
The upcoming comedy-drama starring Rachel Weisz, Leo Woodall and John Slattery premieres in March
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How Creators Are Changing the Sports Economy
The NFL and Olympics’ investment in creators is leading to larger, broader audiences and strategic partnerships
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Sports
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Prime Video’s ‘God of War’ Casts Callum Vinson as Atreus
Sony Pictures Television and Amazon MGM Studios have found their boy
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YouTube TV’s Lower Priced, Genre-Specific Plans Will Cost as Little as $55 a Month
The platform will be releasing new packages around sports, news and entertainment this week
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Creatorverse: Grassroots Marketing Led to ‘Iron Lung’s $17 Million Opening Weekend
Creator Markiplier explains how his directorial debut snowballed into a massive movie event
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Columns
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‘The Tonight Show’ Host Jimmy Fallon and Kevin James Sing About Office Missed Connections | Exclusive
The music video will air on Wednesday night during an episode featuring Ethan Hawke, Katseye, Myles Garrett and Nick Jonas
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YouTube’s $60 Billion Year Is Making Netflix’s Warner Bros. Competition Case For It
For the first time in the company’s history, Alphabet surpassed $400 billion in annual revenue
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Business
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Fox Sees 2% Jump in Revenue to $5 Billion Thanks to Strong Advertising
Though revenue from political advertising was down, higher news and sports pricing contributed to the growth
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Business
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First ‘Love Story’ Trailer Teases Passion and Pressure Between JFK Jr. and Carolyn Bessette
The upcoming series from Ryan Murphy premieres on FX on Feb. 12
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Bob Iger Explains How Sora’s AI Videos Using IP Will Work on Disney+
The CEO hopes the feature will “greatly enhance engagement” and roll out in fiscal year 2026
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Creatorverse: Shortform Creators Aren’t Making As Much As You Think
TikTok, Instagram Reels and YouTube Shorts get a lot of attention, but their payouts aren’t great
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Columns
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Inside the Dark Underbelly of the Microdrama Phenomenon
Microdramas are expected to make $11 billion in 2026, but the next big thing in Hollywood comes with some caveats
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Streaming
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HBO’s ‘DTF St. Louis’ With Jason Bateman, David Harbour and Linda Cardellini to Premiere in March
The series from “Patriot” creator Steven Conrad follows a love triangle that ends in death
