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Media & Platforms

Streaming

  • Sports Programming Accounted for Nearly 30% of Ad-Supported TV Viewing in Q4

    Nielsen also notes that 81% of streaming views for adults ages 18 to 49 occurs on ad-supported platform tiers

    By

    Lucas Manfredi
    March 12, 2026 @ 8:08 AM

    Pro Available to WrapPRO members

    Sports
    8:08 AM
    Sports Programming Accounted for Nearly 30% of Ad-Supported TV Viewing in Q4

    Pro Available to WrapPRO members

  • Disney+ Rolls Out Its Vertical Video Offering ‘Verts’ This Week in the US

    Users will be able to swipe through a stream of scenes from movies and shows on Disney+

    By

    Kayla Cobb
    March 12, 2026 @ 6:28 AM
    TV
    6:28 AM
    Disney+ Rolls Out Its Vertical Video Offering ‘Verts’ This Week in the US
  • ‘Age of Attraction’ Cast Guide: Meet the Singles | Photos

    Netflix’s new dating show follows 40 singles willing to put their age-gaps aside for love

    By

    Tess Patton
    March 11, 2026 @ 3:38 PM
    TV Shows
    3:38 PM
    ‘Age of Attraction’ Cast Guide: Meet the Singles | Photos
  • ‘Age of Attraction’ Creators on Hiding Ages and Avoiding Cougar Cliches in Age-Gap Dating Show

    The Netflix series follows 40 singles, ages 22 to 60, in their search for love

    By

    Tess Patton
    March 11, 2026 @ 2:30 PM
    TV Shows
    2:30 PM
    ‘Age of Attraction’ Creators on Hiding Ages and Avoiding Cougar Cliches in Age-Gap Dating Show
  • Tommy Lee Jones Joins ‘The Lowdown’ Cast for Season 2

    The FX comedy starring Ethan Hawke as a citizen journalist kicks off production for the second chapter this spring in Tulsa

    By

    Raquel Calhoun
    March 11, 2026 @ 1:40 PM
    TV Shows
    1:40 PM
    Tommy Lee Jones Joins ‘The Lowdown’ Cast for Season 2
  • Marvel Reunion Set for Oscars Telecast

    The producers for Hollywood’s biggest night also teased an “extraterrestrial” will be on stage

    By

    Loree Seitz
    March 11, 2026 @ 1:38 PM
    Awards
    1:38 PM
    Marvel Reunion Set for Oscars Telecast
  • Top Marketing Execs Say Hollywood’s Embrace of Brand Integration Offsets Industry Cuts | Video

    NBCUniversal CMO for TV and Streaming Jenny Storms also touts the company’s sports-centered Legendary February brand push

    By

    Tess Patton
    March 11, 2026 @ 1:20 PM

    Pro Available to WrapPRO members

    Business
    1:20 PM
    Top Marketing Execs Say Hollywood’s Embrace of Brand Integration Offsets Industry Cuts | Video

    Pro Available to WrapPRO members

  • ‘Matlock’ Taps Gina Rodriguez as Season 2 Guest Star

    The “Jane the Virgin” star is set to reunite with series creator Jennie Snyder Urman for the season finale

    By

    Loree Seitz
    March 11, 2026 @ 11:00 AM
    TV Shows
    11:00 AM
    ‘Matlock’ Taps Gina Rodriguez as Season 2 Guest Star
  • Hulu Orders ‘Lex’ Comedy Pilot From ‘Severance’ Co-EP Sean Clements

    A disgraced former reality star finds himself in hot water when he accidentally films a murder in the background of his Cameo

    By

    Tess Patton
    March 11, 2026 @ 10:30 AM
    TV
    10:30 AM
    Hulu Orders ‘Lex’ Comedy Pilot From ‘Severance’ Co-EP Sean Clements
  • Hulu Orders Drama Pilot ‘Durango’ From Eliza Clark, 20th Television and Media Res

    The project follows ski bum Mikey and runaway Bunny as they fall in love and run from cops and criminals

    By

    Loree Seitz
    March 11, 2026 @ 10:00 AM
    TV
    10:00 AM
    Hulu Orders Drama Pilot ‘Durango’ From Eliza Clark, 20th Television and Media Res
  • Why Lionsgate Partnered With Netflix on Alan Ritchson Streaming Hit ‘War Machine’

    Lionsgate’s Motion Picture Group President Erin Westerman breaks down the studio’s streaming strategy with TheWrap

    By

    Adam Chitwood
    March 11, 2026 @ 9:30 AM

    Pro Available to WrapPRO members

    Movies
    9:30 AM
    Why Lionsgate Partnered With Netflix on Alan Ritchson Streaming Hit ‘War Machine’

    Pro Available to WrapPRO members

  • Will Ferrell’s Golf Comedy Series ‘The Hawk’ Sets Summer Premiere at Netflix With First-Look Teaser

    The “Step Brothers” star will play the titular character, who attempts to recapture the magic of his golf career 20 years past his prime

    By

    Tess Patton
    March 11, 2026 @ 7:16 AM
    TV Shows
    7:16 AM
    Will Ferrell’s Golf Comedy Series ‘The Hawk’ Sets Summer Premiere at Netflix With First-Look Teaser
  • AI Still Dominates as Media VC Deals Fell 69% to $165 Million in First 2 Months of 2026

    The Funding File: AI-focused super PAC Leading the Future, Justin and Ben Smith’s Semafor and former Paramount co-CEO Brian Robbins’ Big Shot Pictures were among the biggest VC investments in January and February

    By

    Lucas Manfredi
    March 11, 2026 @ 6:15 AM

    Pro Available to WrapPRO members

    Deals & M&A
    6:15 AM
    AI Still Dominates as Media VC Deals Fell 69% to $165 Million in First 2 Months of 2026

    Pro Available to WrapPRO members

  • David Ellison Holds First Warner Bros. Exec Meeting After ‘Turbulent’ Bidding Process

    Pamela Abdy, Mike De Luca, Channing Dungey and Casey Bloys heard from the soon-to-be-owner

    By

    Loree Seitz
    March 10, 2026 @ 3:31 PM
    Business
    3:31 PM
    David Ellison Holds First Warner Bros. Exec Meeting After ‘Turbulent’ Bidding Process
  • Alan Ritchson’s ‘War Machine’ Hits 39.3 Million Views on Netflix in Big Opening Weekend

    “Bridgerton” remained atop the TV list with 13.1 million views in its sixth week

    By

    Loree Seitz
    March 10, 2026 @ 12:00 PM

    Pro Available to WrapPRO members

    TV Shows
    12:00 PM
    Alan Ritchson’s ‘War Machine’ Hits 39.3 Million Views on Netflix in Big Opening Weekend

    Pro Available to WrapPRO members

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